Wang, Wang Chuan-home jewelry founder, chief Asia-Pacific American Fei Tesi Inc.
Personal reflections: art is spiritual, so this line must be an outpouring of love.
See the “family heirlooms King” Wang, general manager of jewelry when he was wondering client should store the third floor is decorated in exclusive district, the old and new guests to drink tea and chat in here, appreciate jewelry. Has come to doubt age of Wang said, Sell jewelry to make money is not his goal, he most wants to do is to jewelry made of a century the cause of the great cause, scouring the works of a truly handed down for entertainment has been entertaining people. This was his take “family heirlooms King” store name of a mind.
From 21 years to the present, Wang’s jewelry business went through “three into two” twists and turns on the jewelry industry also went through a doorway from the more ignorant to realize, to the thought process now Taichetaiwu.
A, 20-year-old student, earning a thousand dollars
1986, the king of new entrants to the local one college elective English. By chance, the king met a new main stone trade, Taiwan businessmen. He first came to Xiamen eyes on this hot-blooded young man, decided to allow the king to help him run the new business, pay his monthly compensation of 1,300 yuan. “At the time is not a small sum of 1,300 yuan,” Wang hide his excited eyes, “8 dollars is enough fried dishes in the street four or five stores Cuoyi Dun had. 20-year-old college students, the monthly to have more than 1000 yuan of income, at the time is simply an incredible thing. ” Wang was responsible for
Huian stone suppliers. Time, and customers into a tombstone on the business, the other bent to give him 15,000 yuan rebate. “At that time hesitated for a long time, then think of a compromise?? The first customer to accept the cash, then took the money back to give a clear explanation to the boss.” Wang is that this would not make customers think they pretend lofty, loss of people’s face, and pay the boss’s trust. Honest in the matter of his benefit: less than a year, he did give a monthly salary of 1,300 yuan rose to 2,300 yuan. M
B, students come to nothing, accidents into the “wrong” line
1988, the year is the new king read his junior year, my brother, “sea” of. Originally Xiamen heritage shop technicians brother, resigned in the mountain opened a jewelry antique shop, operate jade, calligraphy and other miscellaneous pieces of antiques. 30 square meters of high-end store at the time was rather elegant, can be the new king of the brothers run their own businesses is not like, one that stayed in the shop all day boring, and second, that small businesses may not be long. At that time, he was obsessed with thought of studying in Australia, “make money first and repay their parents, and then target an appropriate development of the industry.”
Well prepared students, he proceeded to the formal withdrawal procedure, packed up, with friends and family bid farewell, and wait for notification. Did not think it did not, has been studying the family as a logical application even be refused. This is as good as the new king a heavy blow. For a long time, he could not get out from frustration and embarrassment. Moreover, the withdrawal procedures have been registered before, I am sorry he had to start back to school to find work. At this time, his savings were in the process of studying things run out.
“Time to find a job is not smooth, several companies are looking for a good met a setback.” Bored under the new king would occasionally help out her brother’s shop. He accidentally discovered that in his view not on the scale of the store actually thriving business exception, “Sometimes business is good to succeed acid number of the amount of money.” Bent on some major achievements of the new king to change his own view has always been: open Home decent shops, speedy completion of primitive accumulation is also not a bad idea.
C, opened his own jewelry store, easier said than done
In the shop to see more brother, Wang gradually groped deceptively simple business sense?? “Buy low and sell high.” Can really be their own business, Wang has encountered many problems at once: a no money, no two stores, three did not supply, easy to open stores. Once, in the mountain, a store open tender, self-confident king of the new determination to try his luck, “first-store gain, capital and goods later.” Do not want to, this time he failed.
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